Valentine’s Day is right around the corner and stores are stocked with decorations to prepare for the big day. Target specifically has recently partnered with Stanley Cup, producing limited edition products. These products include the 40 oz tumbler in “Cosmo Pink” and “Target Red”.

However, Stanley Cup fanatics have caused chaos in Targets across America, selling out the product the moment they hit shelves. Even online, the cups are out of stock. 

Resellers lucky enough to obtain the tumbler have posted the product online, listed for double, or even triple the amount of the asking price. 

The Stanley Cup brand was established in 1913 by William Stanley Jr. Known for their ability to keep drinks cold or hot for extended periods of time, the company has come out with many different styles of cups, tumblers, and thermos. 

However, the most popular of these is the cup which was introduced in 2016. Since then, sales skyrocketed and popularity grew through the presence of social media.